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Salesforce AP-217 Exam Syllabus Topics:

Salesforce Media Cloud Accredited Professional Sample Questions:

1. When a media plan is submitted to the ad servers, there is an error related to missing creative or a notification related to a change in the program schedule.
How can this error or notification be made visible on Media Cloud?

A) Through data present on Media Cloud
B) Through campaign analytics reports
C) Through Einstein for Ad Servers
D) Through real-time integration to ad servers

2. A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June.
Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?
Choose 2 answers

A) Tableau
B) Ad Manager
C) CRM Analytics
D) Marketing Cloud Intelligence

3. What are two roles of Marketing Cloud Intelligence in Media Cloud?
Choose 2 answers

A) Campaign reporting using Media Cloud and Ad Server data
B) Acts as a data lake for customer data insights
C) Campaign performance using Media Cloud and Ad Server data
D) Acts as a customer data platform

4. A publisher is working with Agents, which is Home's agency, to advertise Home's products.
How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

A) Create a Home Account and Agents as a Contact on the Home Account.
B) Create a Home Account and create an Agents Account with an Agency Record Type.
C) Create a Home Account and create an Agents Account with a Brand Record Type.
D) Create Home and Agents as Accounts without specific Record Types.

5. Which two features should a Consultant keep in mind when proposing the use of JSON-based mapping over Object-based mapping for Contract templates?
Choose 2 answers

A) Only Contract, Opportunity, Order, and Quote objects are supported when mapping fields in JSON-based mapping.
B) The Consultant can use the item section for any type of item list, not only for line items.
C) The data to extract and merge into the template must exist in standard objects.
D) Documents cannot display attribute data unless the Custom section in the document template is used.
E) JSON-mapping allows for filtering individual line items or repeatable content items to display in a document, but Object-based mapping does not.

Solutions: