Salesforce Media Cloud Accredited Professional Sample Questions:

1. Which three permission sets should a Consultant add for a newly hired Media Planner user?
Choose 3 answers

A) OmniStudioUser
B) Media Cloud Base User
C) Rule Engine Runtime
D) MediaCloud Runtime
E) MediaCloudPlus Runtime

2. A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June.
Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?
Choose 2 answers

A) Tableau
B) Ad Manager
C) CRM Analytics
D) Marketing Cloud Intelligence

3. A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.
What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?

A) Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.
B) Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.
C) Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.
D) Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.

4. A System Administrator of an advertising publishing company that uses Advertising Sales Management (ASM) is going through the migration from source org to target org.
During the migration, the System Administrator runs into an error related to permissions and licenses on the target org.
Which two reasons could have caused the error?
Choose 2 answers

A) The target org does not have the required platform license definitions and add-on licenses.
B) The System Administrator user profile on the target org does not have the required permission set licenses or add-on licenses.
C) The target org does not have the necessary integration procedures and Data Raptors.
D) The source org does not have the required platform license definitions and add-on licenses.

5. A publisher is working with Agents, which is Home's agency, to advertise Home's products.
How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

A) Create a Home Account and Agents as a Contact on the Home Account.
B) Create a Home Account and create an Agents Account with an Agency Record Type.
C) Create a Home Account and create an Agents Account with a Brand Record Type.
D) Create Home and Agents as Accounts without specific Record Types.

Solutions: