How to book the Marketo Certified Expert MCE Exam
These are the following steps for registering for the Marketo Certified Expert, MCE exam.
- Step 1: Log into your account at Pearson VUE
- Step 2: Select Proctored Exams and enter the exam number, Marketo Certified Expert, MCE.
- Step 3: Follow the prompts to register.
Marketo MCE日本語 Exam Overview:
| Certification Vendor: | Marketo (Adobe) |
|---|---|
| Exam Name: | Marketo Certified Expert |
| Exam Number: | MCE |
| Certificate Validity Period: | 2 years |
| Available Languages: | English |
| Exam Duration: | 90-150 |
| Real Exam Qty: | 50-75 |
| Related Certifications: | Adobe Certified Expert - Marketo Engage Business Practitioner Marketo Certified Associate |
| Exam Format: | Multiple Choice, Multiple Select |
| Passing Score: | 67%-70% |
| Exam Price: | USD $225 |
| Sample Questions: | Marketo MCE日本語 Sample Questions |
| Exam Way: | Proctored exam delivered online or at authorized testing centers via Kryterion/Webassessor. |
| Pre Condition: | No formal prerequisite. Recommended: 1+ year of Marketo administration/marketing automation experience and approximately 800-1000 hours of hands-on Marketo usage. |
| Official Syllabus URL: | https://experienceleague.adobe.com/ |
Prerequisites for Marketo Certified Expert, MCE Exam
At a minimum, the candidate seeking accreditation as a qualified market expert must have a combination of:
Advertising and marketing of data sources.
1 year of experience as an advertising and marketing automation professional
1 to 2 years of experience in advertising and general marketing
Analysis and reporting tools
Marketing automation tools
Basic knowledge of marketing automation.
Over 1 year (800-1000+ hours) of hands-on experience using Marketo's conceptual knowledge and recognizing the business context of using advertising and marketing automation.
Task management
Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf
Marketo MCE日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Program Fundamentals | 30% | - Smart Campaigns
|
| Targeting and Personalization | 16% | - Audience Segmentation
|
| Analytics and Reporting | 16% | - Marketing Metrics
|
| Implementation and Operations | 18% | - Platform Operations
|
| Lead Management | 20% | - Scoring and Lifecycle
|

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