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Exam Code: M2090-618
Exam Name: IBM Business Analytics Midmarket Foundational Sales Mastery Test v2
Certification Provider: IBM
Corresponding Certification: Sales Mastery

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M2090-618

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Updated: May 26, 2026

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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What is a common pain point for a Finance Department?

A) Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?
B) Do I fully understand my company's cash flow, ROI, compliance, risk, disclosure and regulatory reporting requirements?
C) How do I improve performance, profitability and grow my business?
D) How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?


2. Which is the most important question to focus on to address customer need?

A) Are they satisfied with their current Business Intelligence solution?
B) Are they using a data warehouse?
C) Are they having specific business pains?
D) Are they looking for a Business Analytics product?


3. Identify the offering that is NOT a part of the IBM Midmarket portfolio:

A) IBM Cognos Express
B) IBM SPSS Data Collection
C) IBM SPSS Modeler
D) IBM Social Media Analytics


4. A sales organization believes low sales value = low service value. What could you say to overcome that objection?

A) Compared to IBM Cognos Business Intelligence. Midmarket solutions have a lower cost of entry while retaining similar services revenue opportunities
B) Stress the "Easy to Buy" Midmarket message, the products are packaged and priced right; Start small, start anywhere, deliver immediate value, and grow; Recommend available compelling IBM Global Financing offerings
C) Start small, show immediate value then grow; Use trial to demonstrate ease and value; Show how they can leverage Excel skills
D) Smooth glide path to the Enterprise solution


5. How many IBM sales stages are there?

A) There are 11 (eleven) stages but in GPP they are considered to be 6 (six) stages
B) There are 6 (six) stages but in GPP they are considered to be 3 (three) stages
C) There are 11 (eleven) stages but in GPP they are considered to be 5 (five) stages
D) There are 9 (nine) stages but in GPP they are considered to be 4 (four) stages


Solutions:

Question # 1
Answer: B		Question # 2
Answer: C		Question # 3
Answer: D		Question # 4
Answer: C		Question # 5
Answer: A

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