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Last Updated: Jul 24, 2026
No. of Questions: 82 Questions & Answers with Testing Engine
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| Level: | Associate |
| Duration: | 180 mins |
| Languages: | English |
| Cut Score: | 71% |
| Sample Questions: | SAP C-C4H225-11 Exam Sample Question |
| Exam: | 80 questions |
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| Topic Areas | Topic Details, Courses, Books |
|---|---|
| Data Collection and Contact Management > 12% | Explain Contact management, Smart Insight, Web Extend, Relational Data, SI onboarding, Magento onboarding. |
| Account Creation and Settings > 12% | Describe DNS settings, SSL certificates, Email channel setup and compliance, account security settings |
| Data Integrations Advanced > 12% | Explain SAP Emarsys Customer Engagement API, platform integrations, product data integration, sales data onboarding. |
| Campaign Management > 12% | Explain VCE, ESL, CRM ads, Mobile Engage push and In app, Automations (AC and Interactions) Open Time content, Web Channel, Predict, SMS. |
| Product Overview 8% - 12% | Explain how the Strategic Dashboard helps measure the impact of marketing campaigns, how to categorize the customer base based on value, what Tactics are used for. Explain the basics of contact segmentation, what channels are availabe for marketing users. What kind of ecommerce integrations are available? What are product recommendations for? What are the ways to measure results? Trend reporting, bounce management, allowlists, User management. |
| Analytics and Insights 8% - 12% | Describe Analytics and Revenue Analitics, Channel Analytics. |
The "SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.
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| Section | Weight | Objectives |
|---|---|---|
| Account Creation and Settings | 12% | - DNS and SSL certificate configuration - Strategic Dashboard usage - Security and compliance settings |
| Data Collection and Contact Management | 16% | - Relational data and product feeds - Contact data import and segmentation - Smart Insight and Web Extend |
| Automation and Campaigns | 18% | - Campaign creation and execution - Automation Center and Interactions |
| Analytics and Insights | 16% | - Reporting and performance measurement - Revenue and channel analytics |
| Channels and Content | 20% | - Email channel setup and compliance - Mobile Engage, CRM Ads, VCE, ESL - Open-time content and Web Channel |
| Platform Integration | 18% | - Product and sales data onboarding - SAP Emarsys API fundamentals - Third-party system integration |
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