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Adobe Journey Optimizer Business Practitioner Professional Sample Questions:
1. An e-commerce manager is setting up the company's first real-time "abandoned cart" journey.
The audience for this journey must qualify members the instant they add a product to their cart but do not complete the purchase within 15 minutes.
Which audience evaluation method is required for this time-sensitive use case?
A) Scheduled
B) Edge
C) Batch
D) Streaming
2. What is the key difference between a dataset that is enabled for Profile and one that is not?
A) Data ingested into a Profile-enabled dataset is added to the Real-Time Customer Profile, while data in other datasets remains separate.
B) Only Profile-enabled datasets can have a schema applied to them.
C) Datasets not enabled for Profile can only be used for analytics, while Profile-enabled datasets can be used for journeys.
D) Datasets not enabled for Profile are limited to 1GB in size.
3. A channel manager for email is defining how a specific promotional offer should appear when delivered in an email message.
What information is configured within the email "representation" of an offer?
A) The eligibility rules for who can see the offer.
B) The collection that the offer belongs to.
C) The specific content, such as the image URL, click-through URL, and text, that will be rendered in the email.
D) The priority score of the offer compared to other offers.
4. A deliverability specialist is tasked with implementing a new marketing pressure policy to improve customer experience. The policy states that customers should not receive more than three promotional emails in any 7-day period, regardless of which journeys they qualify for.
Where would this rule be configured to be enforced globally across all journeys?
A) As a 'Profile Cap' condition activity at the start of every journey.
B) As a global frequency rule in the administration section.
C) In the channel-level rules for the email surface.
D) In the properties of each individual journey.
5. A business practitioner is reviewing a profile in the Adobe Experience Platform interface. They need to see which audiences the profile is currently a member of.
Which tab within the profile view should they select to find this information?
A) Events
B) Identity Map
C) Audiences
D) Attributes
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: A | Question # 3 Answer: C | Question # 4 Answer: B | Question # 5 Answer: C |
By Ingrid
