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Oracle 1Z0-340-24 Exam Overview:
| Certification Vendor: | Oracle |
| Exam Name: | Oracle Eloqua Marketing 2024 Implementation Professional |
| Exam Number: | 1Z0-340-24 |
| Exam Format: | Multiple Choice, Multiple Response |
| Real Exam Qty: | 55-70 |
| Exam Duration: | 120 minutes |
| Exam Price: | $245 USD |
| Passing Score: | Approximately 68% |
| Available Languages: | English |
| Related Certifications: | Oracle Marketing Cloud Certification Oracle Eloqua Marketing Cloud Certification |
| Recommended Training: | Oracle University Eloqua Training |
| Exam Registration: | Oracle Certification Registration |
| Sample Questions: | Oracle 1Z0-340-24 Sample Questions |
| Exam Way: | Online proctored exam via Oracle Certification platform or authorized test provider |
| Pre Condition: | No formal prerequisites required; recommended experience with Oracle Eloqua Marketing Cloud and marketing automation concepts. |
| Official Syllabus URL: | https://education.oracle.com |
Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Eloqua Marketing Platform Administration | - User management and security configuration - Instance setup and configuration |
| Campaign Design and Execution | - Campaign canvas and workflow design - Program automation and orchestration |
| Segmentation and Targeting | - Contact segmentation and data management - Dynamic content and personalization |
| Reporting and Analytics | - Campaign reporting and performance analysis - Dashboard and insight interpretation |
| Data Management and Integration | - CRM integration concepts (e.g., Salesforce integration) - Data import, export, and synchronization |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
1. When uploading users into Eloqua who will only be used for dynamic signatures, which security group acronym must be used in the SecurityGroup column? (Choose the best answer.)
A) CADM
B) SALE
C) DSIG
D) EXEC
2. Which three are filter criteria options when creating a segment? (Choose three.)
A) opened emails from campaigns
B) custom object linked to another custom object
C) compare contact fields
D) clicked specific email links
E) sent specific emails
3. You need to ensure that customers receive critical notices related to their purchase. How should this be handled? (Choose the best answer.)
A) With an Email Group that is not displayed on the preference center
B) With Contact Level Security applied to those contacts
C) With a program that re-subscribes customers who have unsubscribed from emails
D) With default asset permissions applied to those emails
4. Which statement is NOT true about first-party and third-party cookies?
A) A third-party cookie is a cookie that has a domain that is different from the domain being visited.
B) A first-party cookie is a cookie that has a domain that is the same as the domain being visited.
C) First-party cookies are being blocked by anti-spyware applications, browsers, and default privacy settings.
D) First-party cookies identify you as a returning user to the site and help personalize your browsing
5. Which two frequency options are NOT available in the drop down when creating Agents? (Choose two.)
A) Monthly
B) Once
C) Daily
D) Never
E) Bi-Weekly
F) Weekly
G) Quarterly
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: A,C,D | Question # 3 Answer: B | Question # 4 Answer: C | Question # 5 Answer: E,G |
By Marsh
